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At A.M. Stone, we understand the importance of a memorable Domain Name that is relevant to your business. And with our help, that's just what you'll have. What is a Domain Name? A "domain name" is your identity on the Internet. A good Domain Name can be as important to your success on-line as an easy to remember phone number is for the bricks-and-mortar retailer. To be easily found online, businesses tend to identify themselves by their
trade name, trademark, or a familiar product. Take International Business Machines, for example. They have registered “ibm.com” as their Internet domain name (the abbreviation "ibm” being, of course, the well-known acronym for the computing giant). It may make the difference between a successful Web Site and an over-looked, rarely visited failure.